Premiere Design

 With Production TV Crew

Roderick Reed is Orange County’s premiere Interior Designer.

Roderick Reed

It’s no surprise that Roderick developed an interest in design at an early age, having grown up in a family of creative people. “I can’t tell you how many times I redecorated my room as a child. It wasn’t until much later that I realized what the career options were.”Roderick Reed

r99 design was established in 2000. We have been in business over 20 years! The company has evolved into a well-known and highly respected interior design firm. Roderick is a Southern California Native  and understands “coastal culture”. We deliver Livable Elegance for interiors of high-end residential residences along our coastline. Serving Professionals, Sports figures and unique homeowners seeking specialized service.

Unlike other design firms that decorate in one style, Roderick’s goal is too make the home look like it’s yours. “Our inspiration is always you”.

His company r99 design decorates from traditional to contemporary and designs projects from California to Thailand. “We have enjoyed serving our long-term, noteworthy clients. Their desire to step away and allow our  team of designers and contractors to deliver  unique results has led to extremely satisfied homeowners.” Roderick particularly enjoys designing for families. Understanding how children and pets live in the home and than employing a balance of functionality and comfort is substantially meaningful. The key he insists is being attentive and creating interiors that capture the individuality of the owners. Livable Elegance is our mission. We aim to make a home that you and you friends can live in comfortably. Reedesign is a published and award winning design firm.

He  is also an accomplished artist and Member of the famed Laguna Plein Air Painters Association. As an artist Reed’s artistic  ability makes him an exceptional interior designer. “Like a beautiful painting… color,scale and beauty all apply; a house is simply a painting in three dimension.”

Roderick serves on the Design Committee for the prestigious Pacific Club in Newport Beach. He has won multiple awards as a newspaper columnist and is a community volunteer giving countless hours to civic and children’s projects locally and nationally.

His range of creative talents reflects his unwillingness to be pinned down to just one creative outlet. “I’m never just one person” Roderick notes. Nonetheless, everything carries the unmistakable imprint of the designer and his brand.

Roderick  lives in Laguna Beach, California with his wife Kathy and two sons.  You can read a bit more about Roderick here.

Tanya Rackerby


Karen Giacomello


Kim Van Atta